Nigeria’s creative economy crossed a threshold in 2025, not just in output, but in how intellectual property and the creative economy began to intersect. In 2026, the question is no longer potential but of pace: how quickly creativity can compound as capital, infrastructure, and global influence.
This Creative Economy Outlook examines that shift. What the past year revealed was not just momentum, but a deeper shift as intellectual property began to function as economic infrastructure and creative value moved closer to scale, structure, and investment readiness.
As the sector looks ahead, the choices now made by creators, investors, platforms, and institutions will determine whether creativity compounds deliberately or dissipates through fragmentation.
This Outlook is an invitation to engage with that moment and to help shape a creative economy built not only on talent, but on systems designed to endure.
